The Hillcrest Craft Beer Crawl, presented by Hillcrest Brewing Company, is proud to partner with the four day community event – Re-Imagine Normal Street.

Last year HCBC 2015 raised over $1,500 to help with permit and logistics costs for Re-Imagine Normal Street to come to life.

The four day community event starts on Thursday May 12th and,

“ends with the Hillcrest Farmers Market on Sunday May 15th. We will be transforming Normal Street into a car free public space and opening up the street to pedestrians and cyclists.


The event will kick off on Thursday May 12th, 6pm-10pm with a Pechakucha Night where planners and creatives share their ideas in 20 images for 20 seconds each.


On Friday May 13th, 6pm-11pm we will be hosting an event for the whole family with our Bike-In movie featuring Steven Spielberg blockbuster classic, E.T.


On Saturday May 14th Hillcrest Brewing Company presents their Hillcrest Craft Beer Crawl from 2pm-6pm followed by a free outdoor concert at Re-imagine Normal Street from 6pm-10pm.


On Sunday May 15th things will resume their natural order as we set up for the Hillcrest Farmers Market from 9am-2pm.”

The Hillcrest Business Association is doing a fantastic job of bringing the community together to make this project come to life. Come see what we’re up to and participate in creating a space that will breathe new life into Hillcrest!

By day, find these fabulous businesses at the park…
☼ Ashley Lane Fitness (5/14, 10:30-11:15am + 11:30am-12:15pm + 12:30-1:15pm)
☼ Community Lending Library
☼ CorePower Yoga (5/13, 11am-12pm + 1-2pm)
☼  KTU+A Design Station with Interactive Virtual Reality Booth

☼ Food trucks – Salt + Lime S.DAunty Lynne’s CateringFamoso,Greengo Grilled Cheese Gastro Truck

☼ Hillcrest Town Council Bike Valet (Everyday, 6pm-end) Sponsored by SANDAG and the Go By Bike Mini Grant
☼ Live Art
☼ Outdoor Neighborhood Café – La MarqueSubterranean Coffee Hillcrest
☼ Oversized Board and Lawn Games (Jenga, Yahtzee, Twister & Cricket)
☼ Paint by Numbers Community Mural
☼ Pop-up shops – Dr. Bronner’sGioia’s RoomVillage Hat Shop – HillcrestMedical Age Managment 
☼ San Diego Symphony‘s Upright Baby Grand Piano
☼ Temporary Bike Lanes
☼ Unleashed by Petco Dog Park (5/13, 3-5pm)
☼ …and much more!

☾ Thursday, MAY 12, 6-10pm
Planners and creatives share their ideas in 20 images for 20 seconds each. Help us reach our goals and make a donation to the Normal Street Greenway Indiegogo campaign. For more information, visit the San Diego Architectural Foundation or the PechaKucha event page, PechaKucha Night V.24#PechaKucha

☾ Friday, MAY 13, 6-11pm
An event for the whole family! Gather under the stars for our Bike-In movie featuring Steven Spielberg blockbuster classic, E.T. #HillcrestMovieNight

☾ Saturday, MAY 14
Hillcrest Brewing Company presents their 2016 Hillcrest Craft Beer Crawl around the neighborhood. Visit for more information.#HCBC
End the crawl with a free outdoor concert at Re-Imagine Normal Street sponsored by The Merrow.

☼ Sunday, MAY 15, 9am-2pm
Things will resume their natural order as we set up for the Hillcrest Farmers Market#SanDiegosBestFarmersMarket

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